A first grooming appointment can make or break how a dog feels about every visit after it, and the dog grooming services on this page have logged over 1,190 combined Google reviews from London dog owners. Bow Wow London holds the most reviews at 369, but its 4.4 rating is the lowest here, while two salons sit at a perfect 5.0, so review volume and consistency tell different stories on this page.
Short answer: Bow Wow London has the most reviews (369, 4.4 stars) and is known for grooming Asian dog breeds well. Dog Grooming Camden and Starpets London both hold perfect 5.0 ratings, with Dog Grooming Camden specifically praised for handling nervous senior dogs with patience. Full grooms across these salons typically start around £50 to £65 for smaller dogs.
How we score
Every number on this page comes from public Google data collected on the date shown, not from opinion or payment. Rating is the salon’s live Google star average. Review volume is how many customers have rated them, ranked against other London dog groomers. Confidence weighs the rating by that volume, so a rating built on hundreds of reviews carries more weight than one from a few dozen. Recency reflects how recently people are still leaving reviews. No salon can pay to change these numbers.
How much does dog grooming cost in London? (2026)
One salon on this page publishes its own pricing directly, which we cite here rather than a third-party estimate. Costs scale with dog size and coat condition, with matted or first-time grooms sometimes carrying an extra charge.
| Job | Typical price |
|---|
| Full groom, small dog | £65 |
| Full groom, medium dog | £70 |
| Full groom, large dog | £85 |
| Full groom, X-large dog | £110 |
| Bath & nail, small dog | £50 |
Pricing compiled August 2026 from Dog Grooming Camden’s own published price list. This is one salon’s own listed rates, not a citywide average, so confirm current pricing directly with each salon before booking, as coat condition and breed can affect the final price.
Serving all of London
These salons are spread across London, including Camden, Elephant and Castle, Covent Garden, Islington and Chelsea. If you’re searching for dog grooming near me, check the neighbourhood and hours listed above to find the closest option for your dog’s next appointment.
What to ask before you book a dog grooming appointment
- Is there an extra charge for matting, and at what point would you recommend a shorter cut instead?
- How do you handle a nervous or first-time dog during the appointment?
- Will the same groomer handle my dog on future visits?
- What’s included in a full groom versus a bath and tidy?
- Do you have experience with my dog’s specific breed and coat type?
Frequently asked questions
How did you choose these dog groomers?
We started from every dog grooming salon in London with a public Google presence, then ranked by rating, review volume, consistency and recency. See How we score above.
Are these rankings paid?
No. Rankings come from the public Google data in the scorecard. A business can pay to be a Featured Partner, which adds a badge and top placement, but that never changes another business’s score or position on the underlying data.
How often is this updated?
The data carries a verified date (August 2026 on this page). We refresh listings periodically so ratings and review counts stay current.
Which London groomer is best for a nervous dog?
Dog Grooming Camden and Pawlour Spa both have multiple reviewers specifically describing patient, reassuring handling of anxious, senior or first-time dogs.
Will my dog need a full shave if their coat is matted?
Not always. Reviewers at Starpets London and Dog Grooming Camden describe groomers successfully de-matting coats without resorting to a full shave, though severe matting sometimes leaves no other option. Ask directly before your appointment.
The bottom line
For a nervous, senior or first-time dog, Dog Grooming Camden and Pawlour Spa both have the strongest track record for patient handling. For a specific breed cut or a matted coat, Bow Wow London and Starpets London are the named specialists. Confirm pricing for your dog’s size and coat condition before booking.